This is the full archive of #RaySaidIt. A running record of thoughts, observations, and experiences shaped by time spent inside media, music, business, and technology rather than watching them from a distance. Some entries are reflections on specific moments. Others are explorations of ideas that don’t fit cleanly into posts or soundbites. What connects them is perspective grounded in real work, real rooms, and real consequences. Nothing here is optimized for trends. These pieces are written to think through, not skim past. Read in any order. Take what’s useful. Leave the rest.